SBK’s Best Price feature proves our commitment to showcasing when we have the best odds when benchmarked against competitors such as:
- Bet365
- SkyBet
- Ladbrokes
- William Hill
- Unibet
- Coral
- Betway
- BetVictor
- Paddy Power
The Best Price green arrows show which SBK odds are priced better than our competitors. The Best Price icon will not appear if our odds are worse than our competitors.
Additional details:
- SBK aims to offer the best price for all sports, both pre-match and in-play.
- Our Best Price arrows are only displayed pre-match.
- Comparisons are powered by our proprietary software which compares the SBK price available to competitors prices at the same moment in time using market data from various sources including such as odds data feeds and odds comparison sites.
- Odds change frequently, so we update our comparison data every 30 seconds. The results of the price comparisons are accurate at a specific moment in time within the last 10 minutes, but may since have changed.
- The price comparison does not include promotional offers from SBK or competitors which may affect odds offered, for example boosts offers, as those are not universally available for all customers.
- We will only show the Best Price banner if our returns are higher than the competitors listed above.
- The competitor price featured in the Best Price banner on the betslip is always the next closest price to the SBK price from our existing sources.
- Please note that we recommend using decimal odds to get the most accurate information. Our decimal odds use a non-standard format that might impact the price comparison. Please read more about that here.
Best Price Banner
Our Best Price Banner appears on the bet confirmation screen after you place your bet. We compare the SBK price with our competitor's price to let you know if you have received the best value.
Below is an example of how our Best Price banner could look, when you place a bet on SBK.
Should you require further information on how our price comparison works, please contact support@getsbk.com.